Presented by 
9am to 4pm
May 21, 2010 - UCLA
Check out upcoming events by this organizer, or organize your very own event.
BizSoMe Social Media WorkshopFriday, May 21, 2010 from 9:00 AM to 5:00 PM (PT)Los Angeles, CA |
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Presented by 
9am to 4pm
May 21, 2010 - UCLA







What are BizSoMe Workshops?
Business Social Media (BizSoMe) practical workshops bring together innovators and leaders in Web 2.0 technology and Social Media to share their experience and insights directly with small groups of professionals. These hands-on workshops are presented in association with leading business schools and organizations to provide a practical, in-depth, knowledge based approach to how businesses and individuals can effectively use social media to build brands and create true engagement.
Please bring a laptop to fully participate in the practical aspects of this hands-on workshop.
Further details at : Epic States Workshops Website / Email: BizSoMe@EpicStates.com Contact: (949) 429-4072
What can you expect?
Clear, well-defined and actionable understanding of social media’s place in business. Attendees to our workshops will leave with a detailed action plan based on the current status of their social brand, their overall business objectives, and a toolset and reference set that will enable them to develop and implement effective social strategies.
Who should attend?
The workshops have been developed for business professionals who wish to move from experimenting with social media, into the development and implementation of effective social media strategies.
AGENDA
8.45- 9.00 Opening and Welcome
Nelson Gayton - Executive Director, MEMES
Center @ UCLA Anderson School of Management
9.00-9.30 Define Conversation
Richard Colback - President, Epic States
9.30-10.00 The New Social World
Michael Sean Wright - Founder, NiceFishFilms
10.00-11.00 User Generated Content
Morgan Brown - Director of Marketing, Turn Here
11.00 - 12.30 Tools and Platforms
Michael Flanagan, Founder - VideoSymphony, Author -
Hollywood Jobs
Networking: LinkedIn (11.00 - 11.45)
Michael Sean Wright - Founder, NiceFishFilms
Research and Data Management: Feedly (11.45 - 12.30)
12.30- 1.00 Lunch
1.00-3.00 Tools and Platforms
Brian Roy - President and Founder, JustSignal
Monitoring the Social Spectrum: Just Signal (1.00 - 1.45)
Mark Hopkins - Editor in Chief, Silicon Angle
Blogging for Business: Wordpress (1.45 - 2.30)
Richard Colback - President, Epic States
Building from Strength by Following: Twitter / Delicious (2.30 - 3.00)
3.00 - 3.45 Community
Mona Nomura - Social Media Marketing Manager, MySpace
Building and Nurturing Community, MySpace insights (3.15 – 4.00)
3.45- 4.00 Break
Business Social Media (BizSoMe) produces Workshops and Seminars focused on developing the skills and implementing the use of tools for businesses using social media to communicate with and support their communities.
Date: Friday, May 21, 2010 from 9:00 AM - 5:00 PM (PT), Reception 5.00 PM - 6.30 PM
Location:
UCLA Anderson School of Management
EDR, Building B
110 Westwood Plaza,
Los Angeles, CA 90095
Parking available at Lot 4 daily metered spaces ($10 per day)
Map below and link to visitor page
Who is Involved?
Organizers

Richard Colback is the founder of Epic States, a strategy and business intelligence consultancy focusing on the use of social media for businesses. His experience includes working as a strategic consultant with Bain and Company and Booker Tate, as well as managing several companies in operational and business development roles. He has been involved as a consultant in the Sports, Media, Transportation, Financial, Healthcare and Manufacturing industries. He received his MBA from the Anderson School at the University of California Los Angeles where he was a Fulbright Scholar. @richardcolback, @epicstates

Michael Sean Wright, Founder of nicefishfilms, is a live Documentary Filmmaker with vast experience in attracting audiences through social media communications. He directed the Ustream.TV studio from SXSW, a live interactive experience of music and technology, which garnered over 1 Million viewers. His documentaries on social media are among the most watched and quoted by key figures and personalities of social media. He is in constant conversation with the thought leaders in tech, media and business. Wright is a contributing analyst for SiliconANGLE and consultant to start-ups and media companies. @nicefishfilms
Event Host

Nelson Gayton specializes in entrepreneurship in media, technology and entertainment, including sports. He is currently executive director of the Entertainment and Media Management Institute, at UCLA. Prior to this, he was an Adjunct Faculty member of the Wharton School at the University of Pennsylvania where he served as the Managing Director of the School’s Media & Entertainment Initiative. Nelson has also served as a General Partner of the venture management firm, Crayon Venture Partners where executed a host of investments in the media space and today remains on the Advisory Board of a number of leading, venture and angel-backed digital media companies such as ThinkPassenger.com, PlaceVine, SpectrumDNA and NossaTV. @nelsongayton
Presenters

Brian Roy is President and Founder of justSignal a
company dedicated to helping businesses better understand and serve
their target market through Social Media. His prior experience includes
work as an Emerging Technologies/Innovation Practice Leader at Intuit,
Principal Consultant at eLoyalty , Sr. Systems Engineer at VCommerce and
Manager of Technical Operations at Microage. @brianroy, @justsignal

Mona Nomura leads
a tribe of engaged and curious geeks with a joy for unfolding the new
and sharing the discovery. Her involvement in many of the new social
media platforms such as Friendfeed, facebook and Twitter has gained her a
vast audience and network which gives and receives to stay at the
leading edge of communications and platforms. @mona

Morgan Brown is Director of Marketing at TurnHere. Part Geek - Part Marketer, Morgan works at the intersection of technology and marketing to create value for consumers and companies. His social media focus is on content creation and online marketing. He is an early adoptor of social media platforms that works with clients to create measurable value for customers and companies through honest use of technology and marketing. @morganb

Edwin Khodabakchian (via
Skype) is an entrepreneur and software developer focusing on
personalization, mash-ups and semantic web. He is co-founder and CEO at
Feedly, a magazine like start page that provides highly focused
personalized content aggregation, and is on the advisory board of
several technology companies. His prior experience includes working as
the Vice President of Product Development at Oracle and Co-founder and
CEO at Collaxa (acquired by Oracle). @edwk, @feedly

Mark Hopkins (Via Skype) is the Editor-in-Chief at SiliconANGLE. Mark is a web personality and pioneer of podcasting known mostly for his involvement in three projects: RantMedia, BlipMedia, and his personal blog rizzn.com. A vocal presence on the internet with posts in blogs and usenet dating back to 1997 with strong emphasis on politics, religion, and technology. Prior experience includes working as big kahuna at studio.rizzn Associate Editor at Mashable, Product Manager at5Tribe and Founding Member at BlipMedia. @siliconangle, @rizzn

Michael Flanagan is Founder and President of Video Symphony Film and TV School in Burbank. He is a 22-year veteran entrepreneur in digital media, with 15 years in entertainment post production. Skilled in business development, marketing, and legal aspects of small business formation and management. He has also helped many people find jobs in the entertainment industry. Since 1995 he has lectured and written on techniques and data for successful job searching. His book "Hollywood Jobs" is now published and features the use of Linkedin as a powerful networking and job search tool.@mikeflanagan_vs
About Epic States
Epic States is a social media business intelligence, strategy, and monitoring consultancy focused on the Entertainment, Sports, Healthcare, and Financial industries. We work with our partners and clients to align their corporate goals with appropriate social media campaigns and tangible results. Epic States forms expert teams of professionals with experience in both industry and objective, to effectively leverage social media based on a core understanding of our clients business. http://www.epicstates.com
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